Is what they say about you true?
While I’m on vacation, here’s an assignment for you.
Read this article: Your Pizza Sucks And …
It talks about local search, like Yelp.com. I’ve mentioned it before, but it’s worth talking about again. Your store should be listed, accurately, on those sites. You should see what your customers (and potential customers) are seeing. In some cases, it might not be positive, or you may find that you’re not included at all.
There are seven major local search sites listed in that article, and you should check to see how your business is listed (if at all) on all of them. You might find a surprise or two.
So there’s your homework. I’ll be at Disneyworld with the family, and will be thinking of you — and maybe using my iPhone to search for your stores to see what people are saying.
