Posts Tagged ‘Mack Collier’

Content is King … or is it?

Sunday, June 7, 2009 8:41 15 Comments

Have you watched the Gary Vaynerchuk BEA video yet? If not, please do. Really. It’s not only motivating, Gary brings up some controversial topics that I would love to see debated and discussed among booksellers. If those things are being talked about somewhere, would you please let me know where? If you have watched the [...]

This was posted under category: Best practices, Blogging, Content, Finding Readers, Online marketing Tags: , ,

Why the goal isn’t just “sell more books”…

Thursday, January 8, 2009 12:53 4 Comments

As I was writing yesterday’s post about determining what it is that you want to achieve, I kept hearing a little voice in my head. “Ann,” it said, “the goal is just to sell more books. ” I’d ignore the voice, and start typing another line. “Increase attendance at author events.” “No,” the voice said, [...]

This was posted under category: Online marketing, Relationships, Social Media Tags: ,

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